This second keynote is by Andrew Zeller and Nadine Anglin, Content Strategists at Facebook. The emerging tech they are talking about is virtual reality (VR).
Still in the early days of VR. How do you approach it from a storytelling perspective?
Why care about VR? It's not science fiction. It's quickly becoming here-and-now. Used in entertainment and industry.
As content strategists, we make Facebook more human. We're often asked to "just provide the copy." But there is more than that. Lots of questions we ask to do the job.
What does this have to do with VR? Everything. No matter what the platform, we're always trying to make it simple, straightforward, and human. Immersive technologies are moving people from viewer to participant.
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